In The News
Toronto Star Features FranNet Canada Twice on Same Day
Dec 21, 2011
Oct. 1 articles highlight corporate-small business transition, rise of FranNet
FranNet Canada client Awnish Srivastava, right, speaks with franchise representatives. (The Toronto Star)
We were pretty excited to open up the Toronto Star, Canada’s highest-circulation newspaper, on Saturday to see FranNet featured in not one but two articles!
“The articles, especially on a weekend, were great press for FranNet,” says FranNet of Southern Ontario President Gary Prenevost. “We’re glad the Star is recognizing the impact FranNet and franchising in general are having on Canada’s business climate.”
In the first piece, business reporter Madhavi Acharya-Tom Yew writes about the growth of Canadian self-employment and franchising. He uses as an example Awnish Srivastava, a former marketing executive whom FranNet guided toward the purchase of a home health care franchise.
FranNet is a privately-held franchised business consulting company, based in Louisville, KY, with offices throughout Canada and the United States. Awnish is like many FranNet clients over the past few years: Former executives who craved the control and satisfaction entrepreneurship can provide but still benefit from franchise systems’ support.
“I think that, for folks like me, who have a long corporate career, franchising is the way to go,” he says in the Star article. “The sort of things I get support on and can talk to people about are things that I would probably be paying a lot of lawyers and accountants a lot of money to help me with.”
FranNet Canada client Rachelle Shea consults with FranNet of Southern Ontario President Gary Prenevost. (The Toronto Star)
The article quotes Gary about the costs and primary advantages of franchising. “When somebody buys a good, proven franchise system, they have the processes, they have the marketing and other tools so they’re not reinventing the wheel,” he says. “They also have support mechanisms, and once they’re launched they achieve higher levels of revenue and profitability.”
In the other article, Gary is interviewed about the phenomenon of franchise matchmaking services, focusing onOliver Howey, a client Gary directed to the purchase of an in-home, one-on-one tutoring service.
The article describes the well-honed process FranNet uses to match motivated entrepreneurs to the right franchise companies: by determining a client’s ideal business model and qualities, then guiding he or she through an investigation of numerous franchisees to find the best matches.
Gary tells the Star that most of his clients are people who have worked in the corporate world but want more job security and control over their careers.
And the best part for prospective franchisees: FranNet’s services are free.
For more on FranNet franchise opportunities, see http://www.frannet.com.
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